The problem
The challenge
CB Joinery is Connor Brown, a qualified joiner covering Nottingham. Hung doors, tiling, fitted wardrobes, and the smaller jobs plenty of trades won't take.
He was just setting up on his own. No website, nothing to find when someone searched for a local joiner. The skill was there, the shopfront wasn't.
A brand new business also has no back catalogue and no wall of reviews, so the site itself has to do the job of looking established.
Our approach
What we did
We built it to read like a proper trade from day one. The homepage leads with what he does and where, backed by photos from his own jobs so people can judge the standard themselves.
Service pages for door hanging, tiling, fitted wardrobes, worktops, kitchens and repairs, each with its own FAQs. The free-quote button and his number stay in reach on every page, and a simple job sheet form makes sending a job over easy.
Local SEO foundations around Nottingham, built mobile-first.
