Web Design for Plumbers

Web design for plumbers that keeps your phone ringing

Most plumber websites look the same: a phone number, a photo of a boiler, and a contact form nobody checks. We build plumber websites that rank locally on Google, load fast when someone's standing over a leak, and are set up to turn that visitor into a call.

  • 3Days avg. build
  • 5.0Google rating
  • £0Ad spend needed
First Plumb Solutions website built by WAT Websites

72Leads in the first 60 daysFirst Plumb Solutions

Every build includes

  • Custom coded from scratch
  • On-page SEO from day one
  • Live in 3 days
  • Google Business Profile setup
  • Hosting included
  • Yours to keep outright
  • UK-based agency
  • Live in 3 days
  • 100% custom coded
  • Built to generate calls
  • You own the website

The Problem

Why most plumber websites fail to generate work

Most trade websites were built quickly and cheaply and have never been touched since. Here’s what that costs you:

  • You rely on word of mouth and can't grow past your own network
  • Your website was built years ago and looks rough on a phone
  • You don't show up when someone searches for a plumber near them
  • Emergency jobs are going to competitors with a better online presence
  • You're paying Checkatrade for leads and getting undercut on price
  • Customers can't find your qualifications or any reason to trust you

What We Build

What goes into a plumber website that actually works

Built for your trade, not a generic template with your logo swapped in.

Tap-to-call button

A call button that follows the visitor down every page. When someone's got water coming through the ceiling, they don't scroll looking for your number. One tap and they're through to you.

Service area pages

A page for each town or postcode you cover, so you rank in every area you work, not just the town you're based in. More pages means more chances to get found.

Before and after gallery

A gallery of finished work that does the convincing for you. People booking a plumber want proof you do a tidy job before they ever pick up the phone.

Gas Safe and accreditations

Your Gas Safe number and trade badges sat where people can see them. It answers the first question every customer has before they'll trust you in their home.

Live Google reviews

Your real Google reviews pulled straight onto the site, so visitors see your reputation without leaving the page. It's usually what tips a nervous visitor into calling.

Fast on any signal

Emergency searches happen on a phone with one bar of signal. We build every site to load in under two seconds so the visitor's still there when the page opens.

Real Results

Plumbers we’ve built for. Results they’ve got.

Every result below came from organic search. Zero paid advertising.

  • First Plumb Solutions website built by WAT Websites

    First Plumb Solutions

    Kirkcaldy & Fife

    72Leads in the first 60 days

    “I have used Will and Tom for my new website and these guys are absolutely outstanding. They make the whole process so seamless and stress free. I have used a few website companies in the past and these guys are on their A game. Friendly, reliable and can't do enough for you. Their website builds and designs are out of this world. I will be continuing to work with them for the foreseeable future. Thanks guys, much appreciated.”

    Liam Balfour, First Plumb Solutions · Kirkcaldy & Fife

What our clients say

Real reviews. Real results.

5.0 from 18 Google reviews 100% UK based team

  • Google review★★★★★
    I have used Will and Tom for my new website these guys are absolutely outstanding, they make the whole process so seamless and stress free. I have used a few website companies in the past these guys are on there A game. Friendly reliable and can’t do enough for you. There website builds and designs are out of this world. I will be continuing to work with them in the foreseeable future. Thanks guys much appreciated
    Liam BalfourFirst Plumb SolutionsSee the site
  • Google review★★★★★
    Really happy with the work WAT Websites have done honestly couldn't have asked for better. We already had a website made, but it needed a bit of a touch up and they came in and did exactly that. They also added some great features to the website which have been amazing! The SEO side has also been a big positive. They didn’t just make the website look good and leave it at that, they actually worked on the SEO, making sure the site was properly structured and optimised to help it show up better on Google. As well as doing all of this they made sure to keep me in the loop of things, by explaining what they've done and why they've done it at each stage. They breakdown everything very well. They're the best in the game! If you need a perfect website built with the right SEO built in then I can't recommend WAT Websites enough. Super responsive, very friendly, professional and know what they're talking about!
    MH Energy AssessorsEPCs & Retrofit · NottinghamSee the site
  • Google review★★★★★
    Will and Tom were great, they got my new joinery website done in less than a week, and it's perfect! I have a whole system where I can upload my own images and projects and I'm super happy with it, and I'm looking forward to keep on working with WAT Websites, for SEO
    Connor BrownCB Joinery · NottinghamSee the site
  • Google review★★★★★
    Will & Tom were fantastic with communication throughout, my website was up and running in less than 2 days it looks super professional something I could never have done myself, I explained what I wanted and they got it spot on. Thanks WAT websites
    Coral MitchellLittle Roots WellbeingSee the site
  • Google review★★★★★
    Highly recommend Will & Tom at WAT website. The website they've built me is amazing and there on going seo work is top notch they know exactly what there doing and how to switch things up, they've helped me in many ways any questions I've had they've answered and also go above and beyond to make sure everything is bang on. It's a pleasure working with you guys. Jamie MIW Patios & Landscaping
    Jamie WindowMIW Patios & LandscapingSee the site
  • Google review★★★★★
    Wat websites have been amazing to work with, getting my site turned around in a few days. Both colleagues being super responsive and replying to all queries answered. Was a very professional service and as a fellow business owner i can appreciate the time and effort they put into it.
    Rian CharlesMoai Strength & WellnessSee the site

How It Works

Your plumber website, live in 3 days.

  1. 01

    Strategy call

    We learn about your trade, your service area, and the jobs you want to attract. No jargon, no fluff.

  2. 02

    Design & build

    Custom coded from scratch with your trade in mind. SEO structured for local search from day one.

  3. 03

    Review & approve

    You see a full preview before anything goes live. We make changes until it's exactly right.

  4. 04

    Go live

    Live in 3 days. Your site starts working for you immediately, no waiting around.

Pricing

Every project priced on a call

We don't do one-size-fits-all packages. Once we know your trade, your area, and what you're trying to rank for, we'll walk you through exactly what we'd build and what it costs, in plain English.

UK-Wide Coverage

We build plumber websites across the UK

We've delivered results for businesses from the Wirral to the East Midlands. See city-specific pages for local keyword context:

FAQs

Questions about plumber websites

Still unsure?

Call or email and you get Will or Tom, the two people who build the sites.

07518 264146info@watwebsites.co.uk
How is a website useful to a plumbing customer in an emergency?

Speed and a clear way to reach you. Your number needs to be in the header, tappable, and visible before anyone scrolls. We build every plumber site so the call button is the first thing a stressed homeowner sees, not a slideshow or your company history.

Can my plumbing website rank in more than one town?

Yes. We build a dedicated page for each area you cover, each one written around how people in that town actually search. So you can rank in Nottingham, Derby, and Leicester separately rather than only your home postcode.

Do I need a website if I already get work through Checkatrade?

It helps to have your own. Checkatrade takes a cut of every job and can change its pricing whenever it likes. Your website is something you own. It builds your name, brings in leads on your terms, and costs nothing per enquiry once it ranks.

How quickly can you build a plumber website?

Usually a few days from sign-off. You send us your services, your area, and any photos you've got. We write the content, build the site, and show you a full preview before it goes anywhere near live.

Will my plumbing website show up on Google Maps?

Your website backs up your Google Business Profile, and that's what shows on Maps. We set up and tidy your Business Profile with every build so you turn up in the map results as well as the normal listings.

Have you built websites for plumbers before?

Yes. We designed and built the site for First Plumb Solutions, a Gas Safe plumbing and heating team in Kirkcaldy and Fife. Google indexed every page of the site within days of launch, and in their words: 'these guys are on their A game'.

How much does a website and SEO cost?

Plumbing is one of the most competitive local trades on Google, so the price depends on your area and how many other firms are fighting for the same emergency searches. We work out the right number with you on a call. As a rough guide, local SEO in the UK tends to sit somewhere around £300 to £1,500 a month depending on the market. We'll give you a straight figure for your business once we've had a quick chat.

Your website next

Ready to get more plumbers work from Google?

Start with a free one-page website, built by the same two people. Tell us about your business, it takes around 60 seconds.

Get my free website

Free build. Free hosting. You buy your domain, about £12 a year.